Discover IQOS, the brand leading the way in the UK's tobacco scene with its 'heat-not-burn' technology. Unlike traditional smoking, IQOS heats tobacco sticks to create a nicotine-filled vapour without any fire, ash, or smoke. It's the go-to choice for smokers looking for a healthier option, offering a satisfying experience similar to smoking but with less harm.
The IQOS range has various devices, such as the Iluma and Original and a selection of HEETS & Terea tobacco sticks, coming in different flavours to suit everyone's taste. One big plus of switching to IQOS is the huge cut in harmful chemicals - it has 95% fewer harmful chemicals compared to regular cigarettes. IQOS doesn’t just offer a new way to enjoy tobacco; it’s a smarter, less harmful choice making a big splash in the UK’s tobacco market. See our entire range here, and you can read more about IQOS with our IQOS guide. Or for an alternate solution, you can check out our nicotine pouches.