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See The Benefits

Whether you're looking for satisfaction, savings or a less harmful alternative to smoking, see the benefits of switching.

Cigarettes Produce Tar, Not IQOS

IQOS is a less harmful alternative to cigarettes. IQOS heats tobacco instead of burning it, which means that there is no smoke and no tar. The IQOS Originals Duo produces an aerosol residue that is fundamentally different from “Tar” and consists of significantly lower levels of harmful chemicals*. Switching completely to IQOS is less harmful than continuing to smoke cigarettes**.

Important information: The absence of tar does not mean that IQOS is risk free. IQOS provides nicotine which is addictive.

*Average reductions in the levels of a range of harmful chemicals (excluding nicotine) compared to cigarette smoke.

** Source: Based on the totality of evidence available for IQOS in comparison with continuing to smoke

Trial it this month for just £10

Want to have first hand experince for just a tenner? then the trial is ideal for you. Available from IQOS get the real alternative to smoking.

What you get:

  • IQOS Originals Duo
  • 4 Packs of HEETS
  • Personalised Support
Try for £10

Heets made for IQOS

IQOS HEETS UK are available in a variety of flavours, including menthol and tobacco, so you can find the perfect HEETS for you. IQOS Cigarette alternatives are also available in a variety of profiles that roughly equates to the type of Cigarettes you are switching from, so you can choose the closest flavour that’s right for you Each pack of HEETS contains 20 Tobacco sticks at £5 each

Buy HEETS Buy IQOS Originals Duo

Why Switch ?

More than half the cost

IQOS Heets are more affordable than traditional cigarettes, so you can save more than half the costs of smoking when you switch. The average smoker spends £4732 a year, the equivalent IQOS UK yearly spend would just be £1816 in comparisson.

Less Harmful

Heated tobacco products do not burn tobacco and produce an average of 98% low carbon monoxide and much lower levels of other harmful chemicals than traditional cigarettes.*

Similar Satisfaction

With IQOS Heets, you're getting the true tobacco taste and satisfaction that you crave. IQOS Heets are made with real tobacco sticks, so you can enjoy the rich flavor and nicotine hit that you're looking for. IQOS Originals Duo, you can use one device to heat multiple HEETS So if you're looking for a better smoking experience, try IQOS Heets today.

Taste and Intensity to suit you

HEETS are specially designed real tobacco sticks that are heated by your IQOS device. Each pack of HEETS contains 20 Tobacco sticks at £5 each

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How Does IQOS Work ?

Learn about heated tobacco

IQOS How To? Learn more

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Frequently Asked Question (FAQ's)

What is the difference between cigarettes and IQOS?

IQOS is a better alternative to smoking because it heats tobacco instead of burning it. It provides real tobacco taste without fire, ash or cigarette smoke, and less smell. IQOS generates a nicotine containing tobacco vapour. IQOS emits on average 95% lower levels of harmful chemicals compared to cigarettes.*

Switching completely to IQOS is likely to present less risk to your health than continuing to smoke. However, IQOS is not risk-free and is addictive. If you are concerned about the health effects of smoking, your best option is to quit tobacco and nicotine use altogether.

* Compared to the smoke of a reference cigarette (3R4F). It does not necessarily equal a 95% reduction in risk.

What is IQOS?

IQOS is an alternative for adult smokers who would otherwise continue to smoke and want to enjoy real tobacco taste without many of the inconveniences of cigarettes, such as ash or smoke. It is not for people who have quit smoking or have never smoked. IQOS is our most advanced smoke-free product that uses sophisticated electronics to heat tobacco instead of burning it to release a flavourful nicotine containing vapour.

IQOS and HEETS tobacco sticks are not for minors. Please see the Important Information for more details.

No, IQOS™does not produce smoke because it does not burn tobacco. It generates a tobacco vapor that is what you see when using IQOS™.

Can I use my IQOS indoors?

In private places (i.e. your home, a friend’s home) it is up to you to decide whether to use IQOS or not, keeping in mind the following:

  • Using IQOS is a better choice than using cigarette because it has no negative impact on indoor air quality.
  • We recommend you use common sense when using IQOS indoor.
  • When around sensitive audiences (i.e. minors, pregnant women), IQOS should not be used.

In public places (i.e. office, restaurants): you can use IQOS in those public places where local regulation allows you to do so (i.e., if you see the ‘IQOS friendly place’ sign).

  • Here again, you should exercise common sense with respect to where and around whom you use IQOS.
  • When around sensitive audiences (i.e. minors, pregnant women), IQOS should not be used.

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